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Viral Loops

Referral and rewards campaign platform with a pre-launch referral waitlist template for early-stage products.

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Key facts

Starting price
From $49 per month
Free plan
No free plan listed
Free trial
14-day free trial
Update activity
Low
Market presence
Established
Last checked

Overview

Viral Loops is a referral and rewards campaign platform with a pre-launch referral waitlist template, sold on self-serve plans from $49 a month (Start-up, monthly billing) with a 14-day trial and a contact-only Enterprise tier.

Viral Loops is a referral and rewards campaign platform. In this directory it is listed in the pre-launch category because of its pre-launch referral waitlist template, which collects signups and shows who referred the most people. Documentation also covers a leaderboard template, booster emails sent to campaign participants, an embeddable form with a JavaScript snippet, an API and multi-language settings. The data records industries such as startups, ecommerce, fintech and newsletter creators.

Pricing is published and self-serve, with a monthly and an annual view. Start-up, the lowest plan that includes the pre-launch template, is $49 a month on monthly billing ($35 a month billed annually) for up to 1,000 participants. Plus is $139, Growing $229 and Power $399 a month, with limits that rise to 25,000 participants. Enterprise, for 25,000 or more participants, is quoted on request. There is no free plan, but a 14-day trial of Growing is offered for up to 10 participants.

Listed integrations are Zapier, HubSpot, Mailchimp, Salesforce, Stripe and Shopify. SMS notifications are not confirmed. The pricing page lists full API access from the Plus plan, so API availability on Start-up is not confirmed.

What the data shows

  • Update activity: Low. 0 changelog entries in the last 12 months; the last update was 2025-07-30. Only the first page of the product-updates list was read.
  • Market presence: Established. Tranco rank 182,556, Chrome UX Report field data present, domain registered in 2015.
  • Buying style: Self-serve (public pricing; sign up without talking to sales; a custom or enterprise plan through sales).
  • Status page: the vendor links a status page at status.viral-loops.com; no incident count was recorded.
  • Apps: no iOS or Android app is recorded.
  • Company: Emerge Brands Inc., Canada, per the vendor’s terms. A founding year is not stated.
  • Pricing was checked against the live pricing page on 2026-10-01.

Pricing

Starting price
From $49 per month
Free plan
No free plan listed
Free trial
14-day free trial
Buying style
Self-serve
Contract
Monthly or annual

Source: vendor pricing page

Features

FeatureSupportedSource
SMS notificationsNot recordedNone recorded
Public APIYessource
Multi-language guest messagesYessource
Referral trackingYessource
Email broadcastsYessource
Embeddable signup formYessource
Referral leaderboardYessource

Who it's for

Best for

  • Product teams that want a referral waitlist with a leaderboard and a referral dashboard on a published monthly price source
  • Teams that want to connect waitlist signups to tools such as HubSpot, Mailchimp, Salesforce, Stripe, Shopify or Zapier source
  • Launches that need a multi-language signup page and an embeddable form on their own site source

Not ideal for

  • Buyers who need a free plan, since only a 14-day trial is offered source
  • Buyers who need SMS alerts to waitlist members, since SMS notifications are not confirmed source
  • Walk-in, restaurant or appointment queues, since the data records only pre-launch and referral features source

Pros and cons

Pros

  • Plan prices for Start-up, Plus, Growing and Power are published, with participant limits per plan source
  • Referral tracking, a leaderboard, booster emails, an embeddable form and an API are documented source
  • Six integrations are listed, including Zapier, HubSpot, Mailchimp, Salesforce, Stripe and Shopify source
  • The vendor runs a status page source

Cons

  • No free plan; the trial covers 14 days of the Growing plan for up to 10 participants source
  • Start-up is capped at 1,000 participants, and full API access is listed from the Plus plan, so API use on Start-up is not confirmed source
  • No changelog entries were found for the last 12 months source
  • Whether a card is needed to start the trial is not stated source

Update activity and company

Update activity
Low
  • 0 changelog entries in the last 12 months
  • Last update 2025-07-30
Market presence
Established
  • Tranco rank 182,556
  • Has Chrome UX Report field data
  • Domain registered 2015
Buying style
Self-serve
  • Public pricing
  • Sign up without talking to sales
  • Custom or enterprise plan through sales

How these labels are calculated

Company and platform

Headquarters
CA
Integrations
Zapier, HubSpot, Mailchimp, Salesforce, Stripe, Shopify
Domain registered
2015

Frequently asked questions

How much does Viral Loops cost?

Start-up, the lowest plan with the pre-launch waitlist template, is $49 a month on monthly billing for up to 1,000 participants. Plus is $139, Growing $229 and Power $399 a month. Annual billing lowers Start-up to $35 a month. The pricing page opens on the annual view, so the monthly figure is the one recorded here. Enterprise, for 25,000 or more participants, is quoted on request.

Is there a free plan or trial?

There is no free plan. A 14-day trial of the Growing plan is offered for up to 10 participants. The pricing page does not say whether a card is needed to start it.

Does Viral Loops send SMS notifications?

Not confirmed. A 2025 product update mentions an SMS integration with a third-party service, but the data does not record SMS notifications as a feature.

Is it suitable for a restaurant walk-in queue?

No. The data records referral, leaderboard, email and form features for pre-launch campaigns and nothing for queues or tables.

Alternatives to Viral Loops

More in Pre-launch

Sources

  1. https://viral-loops.com/pricing
  2. https://viral-loops.com/templates/prelaunch-referral-waitlist
  3. https://viral-loops.com/product-updates
  4. https://viral-loops.com/integrations
  5. https://viral-loops.com/terms
  6. https://documentation.viral-loops.com/en/
  7. https://documentation.viral-loops.com/en/articles/2173606-the-startup-prelaunch-template-tutorial
  8. https://documentation.viral-loops.com/en/articles/2083532-booster-emails-tutorial
  9. https://documentation.viral-loops.com/en/articles/2083542-the-leaderboard-giveaway-template-tutorial
  10. https://developers.viral-loops.com/docs/setting-up-your-site
  11. https://status.viral-loops.com/